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Christmas email marketing tips 0

Published December 3, 2009 by Sean Duffy

A number of top tips for email marketers during the Christmas period. For more Christmas email tips download our whitepaper.

Outlook 2007: Rendering considerations 0

Published December 1, 2009 by Simon Bannister

The newest member of the Emailcenter team (Simon) talks about the main issues to consider when trying to get your marketing emails to render correctly in Outlook 2007.

What to do with inactive subscribers? 1

Published October 15, 2009 by Sean Duffy

Lost_email_marketing_subscriber

Have you ever looked into how many of your email list ‘never’ open your emails? From our experience it can be anything from 40% to 70% of your list that do not open any of your emails, in many cases for 6 months.
So what can you do with this massive potential goldmine? Here are the options:

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Dynamic content: 10 step plan 2

Published August 18, 2009 by Sean Duffy

dynamic-content-email-marketing

It can be a daunting experience when marketers move away from ‘spray and pray’ email marketing, towards a targeted and tailored approach using dynamic content.

However in reality if you come up with a sensible plan it is relatively pain free and easy to deploy. Here are our 10 recommended steps to get you on your way:

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Top subject line tips 0

Published August 4, 2009 by Sean Duffy

This video blog post, oh sorry “vlog” post is the first of a new series of email marketing videos staring Emailcenter staff.

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